Here's what you will learn in 3 days:
3 value-packed sessions
![Digital Marketing Crash Course 24 Digital Marketing Crash Course 8](/wp-content/uploads/2023/07/DAY-1.png)
Day 1 - Basics & Organic Marketing
- Fundamentals of Digital Marketing
- Evolution of the Digital Ecosystem
- Most used Digital Marketing Channels
- Why every business needs digital marketing
- What is SEO and its importance
- Types of SEO - OnPage, OffPage, Technical
- Ranking factors for Search Engines
- Practical walkthrough of SEO plugins
- Day 1 - Quiz
![Digital Marketing Crash Course 25 Digital Marketing Crash Course 9](/wp-content/uploads/2023/07/DAY-2.png)
Day 2 - Paid Advertising
- Why and when to use Paid Advertising
- Important terms in Paid Ads
- Facebook & Instagram Ads Fundamentals
- Understanding Campaign types
- Creating a Facebook Ads Campaign - Walkthrough
- Pixel integration
- Ad Creatives & Copy
- Digital Marketing Career & Business Roadmap
- Live Q&A and Next Steps
![Digital Marketing Crash Course 26 Digital Marketing Crash Course 10](/wp-content/uploads/2023/07/day-3-DMB-LP-image-1.png)
Day 3 - Digital Marketing Strategy
- What is a Digital marketing funnel
- Stages of a DM funnel
- Top of the Funnel strategies
- Middle of the Funnel strategies
- Bottom of the Funnel strategies
- Designing a Funnel strategy