Live Cohort-based Program

12-week Product Management Course Online

Begin or transition into a product role with our Mentor-led online Product Management Course. This course covers essential concepts and strategies required to succeed as a Product Manager. Learn live, guided by expert instructors in an interactive environment. Whether you're new to Product Management or want to enhance your skills, our course will help you excel.

Live Classes | 1-on-1 Support | Career Assistance

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Course Highlights

Live Interactive Classes
Get certified
12 weeks
Top Industry mentors
Weekend sessions
Practical assignments

Introducing the best Product Management course in market

Product management is a crucial discipline in business and tech. It revolves around the process of developing, launching, and managing products effectively to meet market needs and achieve business objectives. A product manager(PM) plays a pivotal role in overseeing every stage of a product's lifecycle, from ideation to launch and beyond. This involves tasks such as market research, identifying customer needs, defining product requirements, and collaborating with cross-functional teams like engineering, design, and marketing.

A well-executed product management strategy can lead to the creation of successful products that resonate with customers and drive business growth.

Our online product management course is designed to equip aspiring product managers with the essential skills and knowledge needed to excel in this dynamic field. Through comprehensive Live lessons, practical exercises, and real-world case studies, participants will learn how to navigate the complexities of product management and take their careers to new heights.

Course Curriculum

Learn each topic in-depth and get confident to get better ROI. Crack any interview you apply for.

Week 1
  • Understanding products and their types
  • Introduction to Product Management
  • Who is a Product Manager
  • Skills required to be a successful PM
  • Understanding the Product Lifecycle
  • 7-step Product management framework
  • Career roadmap for aspiring PMs
    Product case study – Swiggy
Week 2
  • What is Product discovery
  • 6-phase product discovery process
  • Aligning the product team
  • Techniques for Performing user research
  • Formulating a Problem Statement
  • Research artefacts & deliverables
  • User personas & Empathy mapping
  • Sources of Product ideas
Week 3
  • Phases of growth for a Product company
  • Understanding Product Market Fit (PMF)
  • What is Product Vision (with real-world examples)
  • Understanding Target Users & Customers
  • Who are stakeholders
  • Types of competitors and how to analyse them
  • Value curve analysis, Competitive landscape analysis, Feature analysis
  • Market sizing methods
Week 4
  • Solution ideation and techniques to do it
  • Understanding Prioritization
  • Prioritization methods: RICE, Kano model, MoSCoW model
  • Solution prototyping & types of prototypes
  • Steps to build a Prototype
  • Conduction Minimum Viable Experiments (MVE)
  • Walkthrough of Figma (design & prototyping tool)
Week 5
  • Defining and documenting product requirements and user stories
  • Creating and maintaining product backlog and product roadmap
  • Using agile and scrum methodologies and artifacts
  • Writing and executing acceptance criteria and test cases
  • Using product management software and collaboration tools
Week 6
  • Product Development Team Structure
  • Agile Product Management
  • Scrum & Kanban methods
  • Stakeholder alignment & communication
  • Using OKRs
  • Components of a Product Launch
  • Post-launch responsibilities of a PM
Week 7
  • Collecting and analysing product data and user feedback
  • Using product analytics tools and metrics
  • Performing A/B testing and multivariate testing
  • Optimizing product performance and user retention
  • Identifying and resolving product issues and bugs
  • Tools: MixPanel, Google Analytics, Adobe analytics
Week 8
  • PM’s role in Product Marketing
  • Defining the Target Audience & Segmentation
  • Setting KPIs at TOFU, MOFU, BOFU
  • Crafting a value proposition & Positioning
  • Pricing strategies
  • Selecting distribution strategies
  • Growth hacking & AARRR funnel
  • User acquisition and engagement
  • Increasing product awareness & brand recognition
Week 9
  • What is product innovation
  • Various types of product innovation
  • How to Foster Creativity in Product Teams
  • Case studies: Google, Netflix, OpenAI
  • Design thinking framework
  • Innovation frameworks: SCAMPER, JTBD
  • Running experiments & learning from failures
Week 10
  • Developing and demonstrating product leadership and management skills
  • Building and leading product team and product culture
  • Mentoring and coaching product managers and product owners
  • Influencing and persuading senior management and executives
  • Managing product portfolio and product lifecycle
Week 11
  • Why PMs need to understand Tech
  • Software Development Fundamentals
  • Tech stacks used in Product Companies
  • Software Development Lifecycle
  • What is GitHub?
  • Understanding Data Flow
  • Databases & SQL
  • Cloud Computing Essentials
  • API Fundamentals
  • Generative AI for PMs
  • Prompting for PMs
Week 12
  • How to find openings and apply
  • How to prepare for PM interviews
  • Common questions and frameworks
  • Handling rejection and follow-up
  • Evaluating and comparing job offers
  • Transitioning and succeeding in a new rol

Limited Seats. Apply now to avoid missing out!

WHO IS A PRODUCT MANAGER?

And who can become one?

A product manager is the professional who identifies the customer need and the larger business objectives that a product or feature will fulfill, articulates what success looks like for a product, and rallies a team to turn that vision into a reality. This course will help anyone who aspires to crack this role.

Product Management pays 240% more than industry average

16 LPA

average salary

10 LPA

base salary

1+ Cr PA

highest salary

35,000+ PM jobs in India

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Our alumni work here:

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& MANY MANY MORE...

Master Industry Standard Tools

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And more!

Get Certified by Young Urban Project.

We will also assist you with getting certificates from Google, Hubspot and more.

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Get mentored by top experts

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Siddhartha R

Head of Growth, Ex-Swiggy, IIM-A

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Animesh S

Growth Product Manager

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Dhananjay A

Sr. Product Manager

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Swati V

Product Manager

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Madhulika C

Lead Product Manager, Ex-ADP

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Puneet - YUP

Puneet T

Founder, Ex-Navi

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Exclusive VIP Community,
to help you solve all your doubts!

Get access to Top Product Experts

Got queries, no problem. We have dedicated program managers to assist you when you need help the most.

Active Alumni Community

A lot of our learners have found their next job, from our alumni community.

Assistance Even After the Course

We believe the real challenge begins after the classes get over and you start implementing your learnings at your job or business. That's why we promise to be there for you during and after the course.

Lifelong Community Perks

When you join the Product Management Course, you get an exclusive access to discounts of other courses, and you get select free workshops & masterclasses.

Advance your career with Young Urban Project's Product Management Course

Frequently Asked Questions

Start your journey to become a Successful Product Manager Today

Limited Seats. Apply now to avoid missing out!