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Category: social media marketing
Scope of Social Media Marketing: Career Opportunities and Future
Ever wondered why brands, from local startups to global giants, are so hooked on social media? It’s more than a trend—it’s a pivotal part of modern marketing strategies. Social media has transformed how companies interact with their audience, shifting the balance from traditional broadcast messaging to two-way, personalized engagement. But there’s much more to this…
7 tips to Write an Instagram Bio that gets you More Followers
Your Instagram Bio is the first thing people see on your profile even before they reach the grid (On which people generally give so much thought, creativity and effort). Having a really good Instagram Bio can help you gain more likes and followers. It can captivate the attention of people who happen to visit your…
85 Best Social Media Quotes to get Inspired from
Do you know about this place that is visited by more than 53% of the world’s population? Let me tell you which place is that. That place is “social media”. At the beginning of 2021, the number of active users on Social Media platforms was 4.20 Billion. That’s almost half of earth’s population. This awe-inspiring…
How to Make Money on Instagram – Turn Followers into Customers
You’ve been spending time and effort on Instagram. You’ve been building an audience, putting out great content and getting some great engagement. But is that all you want? Is that all there is to get out of your Instagram efforts? Or can there be a way on how to make money on Instagram using your…
Instagram Video Strategy Guide – Leverage video to grow your Instagram
Being on Instagram to promote your Company Brand or Personal Brand is a no-brainer. You have to focus on Instagram if you intend to leverage Social Media for business or to connect with your relevant audience. Instagram gives you different content formats to engage with your audience – Static feed posts, Video feed posts, Instagram…
Badshah Fake Views Controversy – Everything you need to know
This article is about the Fake Social Media economy. Fake followers, Fake Engagement, Fake Clout, and everything about that. After this underground industry has come to light after the Badshah Fake views controversy, I will also try to decode the legal implications of such practices. But most importantly, I will attempt to get into the…
Facebook starts pushing hashtags for organic reach
Hashtags on Facebook have been quite a mystery for the longest time now. Do they work? Do they not work? How do you know which ones work? Recently Facebook has made some changes that are aimed at making hashtags more important than ever. But before we get into the recent developments, let’s understand what hashtags…
The not-so Subtle Difference between Content Creator and Influencer
We all have most likely heard the terms “influencer” and “content creator” floating around especially when we are on social media. But is there a difference between content creator and influencer? Let’s find out. These terms were also thrown around in large volumes after the recent social media platform clash dubbed as – #YoutubeVsTiktok . With…
5 Tips for Making Impactful Social Media Videos
Of late, Social Media has seen a surge in the amount of content that is being created and consumed. Whether it is educational, or promotional, the content is evolving and the saturation is making it increasingly difficult to reach your audience. One content format that is working really well is social media videos. Videos are…
